Anna Shamrai

I turn complex tech products into credible, scalable brands.

Every project is approached through a business lens, not just a visual one. My key skill is building consistent design systems, starting with branding and extending across every touchpoint.

I work primarily with technology companies operating in complex and high-trust industries:

B2B Tech • SaaS • Fintech • Industrial Tech • Healthcare • AI • Web3

With 100+ projects and over 14 years of experience, I've worked with teams across different countries, industries, and stages of growth. I bring a practical approach to every project and focus on creating systems that are clear, useful, and built to last.

A big turning point in my career was running my own business. In 2015, I founded a niche fashion brand and led it for three years as CEO. That experience gave me firsthand insight into marketing, sales, operations, and decision-making. It still shapes the way I approach branding today.

There are two ways I typically support my clients:
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1. Brand Identity & Design Systems

👉 Strategic Brand Identity Design
👉 Visual Systems & Brand Guidelines
👉 Engineer-Friendly Handovers
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2. Ongoing Design Support

Monthly Retainer / Fractional Design Partner 🙌

I take care of the design side of your business, helping everything stay polished, consistent, and aligned as the company grows.

This may include:

👉 Marketing Websites & Landing Pages
👉 Pitch Decks & Investor Materials
👉 Sales Materials & One-Pagers
👉 Product Marketing Visuals
👉 Campaign Assets & Social Media
👉 Conference & Event Design
👉 Branded Merchandise
👉 Custom Icon Systems & Supporting Brand Assets

If you're looking for a design partner who brings strategy, clarity, and long-term thinking, let's talk.

Thank you!